At home: Wibke Deertz

Wibke Deertz

This is Wibke Deertz in her living room on Torstraße, Mitte. She’s the owner of A.D.Deertz, a clothing brand founded in 2000. Two years ago she decided to drop out of the usual seasonal cycle of fashion and is now producing new items, stimulated by her and her clients’ current needs and desires as well as discoveries of fabric, rather than by terms dictated by the fashion industry. Her passion is to travel, so she organized her life around this and just recently returned from a trip to Hanoi and Bangkok, where she works together with locals to produce her clothing. The style of her collection has always been quintessential Berlin to me: laid back, unpretentious pieces inspired by classic workwear. Wibke assumes this is linked to her being often far away from Berlin and thus longing for something close, something known, something Berlin.
She sells her clothing exclusively in her own store on Torstraße and online.


also leave a comment
  1. Patricia on


    She looks so elegant. Love these shoes.

  2. spoozyliciouzz on


    And this attitude towards work is why Berlin is one of the cities with the highest unemployment rates and the treasurer´s bin is empty all the time. Can´t see no point in that attitude.

  3. dario on


    unemployed, happy, and happily unemployed

  4. linda on


    very fantastic shoes! and georgeus photo!

  5. Anonymous on


    und die ehem. nokia-mitarbeiter aus bochum sind jetzt auch arbeitslos wegen ihrer “attitude”…hach so einfach ist die welt

  6. Mary on


    genau das wollte ich damit sagen.

  7. gih on


    She’s got the look. I like her when she smiles.

  8. Anonymous on



    du kannst nicht keinen (geile verneinung) point in der berliner attitude sehen? oh noes!

    bleib doch einfach in hessen, wo die attitude dank roland koch noch in ordnung ist, ok? die styleblogs aus der großen weiten welt (berlin) kannst du dir ja trotzdem (sehnsüchtig?) anschauen, wie man sieht. in berlin lebt eh nur linkes parasitenpack, das man für dumpinglöhne in lagern schaffen lassen sollte. gell?

  9. doraetlabora on


    Schoener Post! Let Them Eat Cake zaehlt zu meinen Lieblingsmagazinen, gerade weil es nicht nur um Mode als Vermarktung geht, sondern sich da jemand ernsthaft kritische Gedanken macht (wow!) und die Branche gehaltvoll aufs Korn nimmt. Waehrend die meisten Londoner leider mit ihrem Job versklavt sind, wuerde ihnen eine Portion ‘Laisser-faire-Attituede’ nicht schaden.

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