When someone asks me where to go shopping in Berlin with only very little time, I usually send them to the most fashionable street of all Berlin: Mulackstraße. This side-street of Alte Schönhauser Straße in the middle of Mitte is home to many young and independent boutiques, selling everything from rather cray-cray street-wear, to French summer-dresses and highly conceptual avantgarde-clothing.
Although the street itself is not a particularly pretty one, the shops on Mulackstraße always feature a unique interior and individual selection, which makes it the best spot to get an impression of Berlin’s fashion scene. For an easier access and to convince you that this indeed is the most fashionable street, I compiled this guide featuring many gems that already received reviews on this blog, but also included new additions. Please consider that there are more shops on Mulackstraße than the ones named here, just happens these are the ones I think are worth recommending:
This very fine second-hand-boutique is an all-time favorite of mine. Check this review to find out more.
This label designs, produces and sells what I called “cray-cray street-wear” in the above text, read this review to see what I mean by that.
Eating on a fashionable street needs to be fashionable in itself and then of course it must be Japanese. Mamecha is also one of my personal favorites for lunch in Mitte, read my review here.
The brand of Leyla Piedayesh has been on the forefront of successful young Berlin designers for some time now, the label’s first boutique is – of course – located on Mulackstraße.
This store was one of the first on Mulackstraße and is one of those who like to stay under the radar as long as possible – no website, no sign, no pr. Although it belongs to the owners who’re also managing the Berlin APC branch just next door, this store is all different – it offers the highly conceptual brands Bless and Cosmic Wonder in a (of course) white interior.
Nicole Hogerzeil’s first store has co-founded the fame of Mulackstraße and is a favorite of Berlin based stylists and fashion people – get more information in this review.
Butterfly Soulfire is a Berlin based label that doesn’t limit its boutique to their own collection but also offers brands like the Danish Visbol de Arce and Swedish Bjorg.
Known and loved as the host of the first stilinberlin store, Baerck offers Berlin based labels like Reality Studio, Vladimir Karaleev and Malaika Raiss, as well as Scandinavian brands like Carin Wester and Minimarket (the latter just created a limited edition shoe only for Baerck). I personally like Baerck for gifts as well, as they sell a variety of not-very-expensive jewelry and some quite interesting interior objects.
Mulackstraße is not about fashionable clothing only, it’s also the home of R.S.V.P., Berlin’s most lovely stationery shop. Read more about it in this review.
A relatively new addition to Mulackstraße opened last July and belongs to Vivienne Westwood’s Worlds End concept stores, where she sells pieces of current and past seasons of her own labels (Anglomania, Worlds End and Vivienne Westwood) as well as jewelry, bags and baby rompers.
10119 Berlin Mitte
Although the selection offered in this store has been better (in my opinion), it’s still a very fine adress if you’re looking for special and unique accessories.
Berlin based label C’est Tout is one of those labels I always consider having to grow into, meaning I see myself wearing them about 10 years from now, when I am actually an adult person. This of course is total bullshit and just a very limited personal point-of-view – C’est Tout actually offers classic pieces in high-quality material made for every age.
Little sister of Schwarzhogerzeil, this store offers a more casual selection of French brands – read more in our review.
Admittedly, I can only say that this shop looks promising since it just recently opened. It’s the real-life outlet of the online store that was founded in Sweden and is now operated from Germany. Their souterrain boutique offers a lot of V Ave Shoe Repair and Diana Orving with most of the clothing being black and/or white.